Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography leading to a very rich peer learning and networking experience. Our search is cutting edge, but we always have our eyes firmly focused on practical uses in the real world of business. Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. This course is designed to impact the way you think about transforming data into better decisions. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. Apply optimization models to specific business challenges with low uncertainty and determine the most favorable outcome for your business. Please email us if you need further clarification on any specific program requirements. Merck Case Study: Build a Decision Tree The Business Analytics: From Data to Insights program allows the candidates to get an experience of the Wharton culture through the lectures. Faculty Director, EY Professor of Accounting; Chairperson, Accounting Department, Frances and Pei-Yuan Chia Professor; Professor of Marketing, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), Professor of Operations, Information and Decisions, Associate Professor of Operations, Information and Decisions, Anheuser-Busch Professor of Management Science, The K. P. Chao Professor; Professor of Marketing; Vice Dean, Analytics at Wharton; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School. Candidates can use the email group-enrollemnts@emeritus.org for further information. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. HR Management and Analytics: Unlock the Value of Human Capital (Wharton Executive Education) 4. The smart digital certificate can be shared with friends, family, schools, or potential employers. After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. With over 300,000 students from more than 200 countries, Emeritus delivers management education programs with a live-teaching model and graded assignments. The nine modules of this course are designed to help professionals, managers and leaders better understand how big data works and how insights taken from big data can be used to make . 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The digital certificate will be sent approximately two weeks after the program, once grading is complete. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. View Brochure_Wharton_Business_Analytics_03_May_19_V36 (1).pdf from ACCOUNTING 22:010:603 at Rutgers University. APPLY NOW Passing Criteria Invite a friend or colleague and get US$275 off on your program. This information will be noted in the program brochure. How Entrepreneurs Can Use Machine Learning to Make their Business Successful? How is Netflix using metadata tagging to know what you watch and to create relevant content? Correlation, causation, forecasting, regression analysis, and simulation tools, Visualizing and interpreting data, understanding optimization models and decision trees. We encourage faculty members around the globe to participate. Questions like, how can analytics help you predict the future better? The hands-on assignments and simulation are meant to help you practice concepts introduced in a given week. Data Analytics Simulation: Strategic Decision Making Learn More About AI & Analytics for Business. However, these sessions are always recorded, so you may view them later. Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment. Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Some programs do have prerequisites, particularly the more technical ones. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. Data presents an invaluable opportunity for firms to innovate, but only if they know what to do with it. For the first time in history, business leaders can make personnel decisions based on deep analysis of data. How does American Express use social media data to predict whether you are going to give up your American Express card? Learn more. In this course, taught by Whartons acclaimed accounting The program has over 170 video lectures from Whartons expert faculty, providing general information about concepts and frameworks. Discussion: How Does Your Company Collect Data? Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. Business Analytics: From Data to Insights. Wharton's three-month online program Business Analytics: From Data to Insights arms managers and leaders with the tools needed to break away from the pack. According to research from the Penn Wharton Budget Model, student loan forgiveness will be anything but free.. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. Learn how to turn data into a competitive advantage for your organization, and in the process develop valuable skills that can help you reach new levels of success in your career. Earn a digital Wharton certificate upon successful Data that is collected by the company is used to create predictive models. You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. Gaining successful insights means figuring out what you want from your datafinding its value. Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. Wharton Business Analytics Certification | Online Data Analytics Training Course Business Analytics: From Data to Insights Myself Team/Group STARTS ON March 9, 2023 DURATION 9 weeks, online 6-8 hours per week PROGRAM FEE US$2,750 US$2,530 or get US$275 off with a referral Flexible payment available For Your Team Yes, you can do the bank remittance in the program currency via wire transfer or debit card. Take the opportunity to turn data into a competitive advantage. Yes, the learning platform is accessed via the internet, and video content is not available for download. This course provides an overview of the field . Vanderbilt Medical Center Case Study: How to Improve Predictions Skip to the main content. Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. Simulation Toolkit, Data Visualization and Interpretation Gain in-depth knowledge of business analytics tools and strategies to make data-driven decisions with the Business Analytics: From Data to Insights course. Are you looking to stay abreast of the latest marketing trends, better understand consumer behavior, leverage data for key insights, and maximize the effectiveness of your marketing campaigns? You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. We have summarized the process of turning raw data into actionable insights into a simple and easy-to-follow 5-step process. In this course, Whartons top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Sports Analytics and Business Initiative , Computational Social Science for Business, Environmental, Social and Governance (ESG) Analytics Lab, 2023 Women in Data Science @ Penn Conference, 2022 Women in Data Science @ Penn Conference, 2021 Women in Data Science @ Penn Conference, Computational Social Science for Business . Find available AI and business analytics courses and programs for professionals offered in person and online. At the end of this Capstone, youll know how to Engaging with recorded video lectures from faculty, Attending webinars and office hours, as per the specific program schedule, Reading or engaging with examples of core topics, Completing knowledge checks/quizzes and required activities, Engaging in moderated discussion groups with your peers, Completing your final project, if required, Flexible payment options are available (see details below as well as at the top of this program web page next to, Tuition assistance is available for participants who qualify. IEC in Sports Case Study: Apply Prediction Models Identify effective methods for collecting data on customer behavior and use it to make better decisions for your business. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. Yes! Analytics at Wharton brings together eight programs at the School - AI and Analytics for Business, Computational Social Science for Business, Penn Wharton Budget Model, People Analytics, Wharton Neuroscience, Wharton Research Data Services, and Wharton Sports Analytics and Business Initiative. The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. EXPLORE. Correlation and Causation By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Please connect with us via email for assistance. And how can analytics help you make better business decisions? Business Analytics: From Data to Insights (Wharton Executive Education) 3. They have also authored books on business analytics such as Customer Centricityand The Customer Centricity Playbook. 3. About us. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. After the Business Analytics: From Data to Insights online certification, candidates will have profound knowledge about the following: The Business Analytics: From Data to Insights certification course is best for professionals who want to improve their decision-making process. While business analytics is often focused on analyzing customer behavior, that is not its only application. ENROLL TODAY flexible payment plans available with 14-day money back guarantee! Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. companies like Yahoo, Google, and Facebook. $79/month Delivered in collaboration with program partner Emeritus: This program is also offered in Spanish. Business Analytics. We unite the Schools trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights. Make data-driven decisions that improve customer satisfaction, increase sales, and drive revenue growth. Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. Account, product and portfolio managers, financial and business analysts, CEOs/CIOs, assistants, executive and investment directors, chief marketing officers, and vice presidents are among the professionals welcome to join the program. The course includes case studies about media, consumer packaged goods, apparel, retail, technology, and financial services, concerning companies like Starbucks, Amazon, and Netflix. The Jacobson Global Venture Awards, established in 2017 by alumni Marina and Andrew Jacobson, allows students to share their entrepreneurial vision with their community, and compete . Interpret and visualize the results of simulation models to evaluate complex business decisions in uncertain settings. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. Entrepreneurship Acceleration Program: Scaling Your Business (Wharton Executive Education) 5. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. This button displays the currently selected search type. Business Analytics: From Data to Insights at The Wharton School From $2,750 Mar 9May 11, 2023 Online 9 weeks $2,750 Email address Country code Phone number I agree to the processing of my personal data, including its transmission to the Provider of this course. Upon successful completion of the program, you will receive a smart digital certificate. Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. Learn how to turn data into a competitive advantage for your organization, and in the process develop valuable skills that can help you reach new levels of success in your career. Professionals from any industry can . You have been invited to Business Analytics: From Data to Insights. We hope you find the same. Wharton AI & Analytics For Business. This information will be clearly noted in the program brochure. Why were stores either selling out of Time magazine or only selling a small fraction of their inventory? ONLINE CERTIFICATE PROGRAM BUSINESS ANALYTICS: FROM DATA TO INSIGHTS PROGRAM Besides, data is a crucial form of understanding business, and it doubles every three years. Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. $79/month Duration: 3 months online, 68 hours per week, +1.215.999.8689 Partial (or pro-rated) refunds are not offered. Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Download Your AI App for Business Central . To complete the program, you must complete assignments in 7 out of 9 weeks. A deferral request must be submitted along with a specified reason and explanation. We encourage faculty members around the globe to participate. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. This is why they require trained professionals and opting for the Business Analytics: From Data to Insights training will give you a value-added skill. All the contents of the course would be made available to students at the commencement of the course. This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter. Explore Attrition Using a Dataset The Wharton School is accreditedby the International Association for Continuing Education and Training (IACET) and is authorized to issue the IACET CEU. Harness the power of machine learning for better decision-making. Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. Based on the information you provided, your team is eligible for a special discount, for Business Analytics: From Data to Insights starting on To find out more about the cookies we use, see our Privacy Policy. Conduct exploratory data analysis, assessing and cleaning data, and then build, train, test, and evaluate machine learning models (using XGBoost). First, identify three sources of use cases and start to build them. Choose the right tool for decision-making to create future business strategies and determine the kinds of predictions you can make to create future strategies. Step 2: Click on Create Account in case of a first-time user or log in using your email ID and password. C-suite executives looking to keep pace with current trends, use business analytics as a strategic advantage, and make more data-backed decisions. iD Fresh Food Case Study: Practice Using Historical Data $79/month Each program includes an estimated learner effort per week. How could Amazon potentially ship before you buy? Raghu Iyengar, a nonlinear pricing scheme researcher, applies real-world examples to explain how you can uncover actionable insights from sources like online transaction, customer survey . In 2018, 62.5% of leading blue-chip firms in banking, insurance, credit, and asset management said that their organization had appointed a Chief Data Officer (CDO), By 2021, 69% of employers expect candidates with data science and analytics skills to get preference for jobs in their organizations, Take full advantage of analytics to create effective data-driven business decisions, Model future demand uncertainties and predict outcomes of competing policy choices, Use hard data to make soft-skill decisions about hiring and talent development, Analyze financial data to forecast events, optimize operations, and determine strategy, Devise a plan of action for collecting, interpreting, and optimizing data. A/B Testing REGISTER. Those decisions might include things like, "our listeners click on way more ads if ads are played before the first song plays." Formulate your production and marketing strategy over the next four years, and learn the impact of your decisions. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. Peer learning adds substantially to the overall learning experience and is an important part of the program. Gain hands-on experience with machine learning. Special pricing is available for groups. EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Anheuser-Busch Professor of Management Science; Professor of Operations, Information and Decisions; Department Chairperson, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Associate Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, The K. P. Chao Professor; Professor of Marketing; Faculty Director, Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Co-Director, Wharton Customer Analytics Initiative (WCAI), The Wharton School, Research Interests: Pricing, social influence, social networks, Associate Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Research Interests: Global collaboration, teamwork, knowledge sharing, information-technology use, human and intellectual capital, Geoffrey T. Boisi Professor of Accounting, The Wharton School, Research Interests: Corporate disclosure, institutional investors, stock market anomalies, Practice Professor, Operations, Information and Decisions, The Wharton School, Research Interests: People analytics, judgment under uncertainty, organizational behavior. Improve your decision-making process and deepen your business insights through Wharton's three-month certificate program Business Analytics: From Data to Insights. Delivered through a combination of video and live online lectures, Learn through individual assignments and feedback, Delivered through a combination of recorded and live video lectures, 4 Live Teaching Sessions by Wharton Faculty. Please email us if you need further clarification on program activities. This program is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. The deadline for the Business Analytics: From Data to Insights course is available on the website. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. In some cases, there are credits that count toward a higher level of certification. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. professors, youll learn how data is used to assess what drives financial performance and to school.support@emeritus.org. forecast future financial scenarios. The strategy to build an analytics practice is simple. Find available AI and business analytics courses and programs for professionals offered in person and online. Interested in exploring other Wharton Executive Education programs? Weve sent you an email with enrollment next steps. This information will be noted on the program landing page, as well as in the program brochure. View the program page in Spanish , Christopher D. Ittner, PhDSee Faculty Bio, EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Xingmei Zhang and Yongge Dai Professor; Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Anheuser-Busch Professor of Management Science; Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Professor of Operations, Information and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Senthil Veeraraghavan, PhDSee Faculty Bio, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, Business Analytics: From Data to Insights, Blended Learning Solutions for Organizations, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies. IDC predicts analytics and big data market will reach $274.3 billion in revenue by 2022. of the content streamed on Netflix is driven by analytics specifically its recommendation engine. Learn more about the program here: http://bit.ly/2S5HbdSProfessor Christopher Ittner talks about Wharton's Business Analytics (Online): From Data to Insights. Learn more about Wharton Onlines Business Analytics Specialization before enrolling in the program. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits.
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